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Meta's Threads duel with Twitter intensifies with threats of legal action !

  • contact838898
  • Jul 7, 2023
  • 2 min read

Meta, Facebook's parent company, recently launched Threads, a social network that has already rocked Twitter by gathering over 30 million accounts in less than 24 hours. This rise to prominence has drawn the sarcasm of Twitter owner Elon Musk, who has threatened to take Meta to court. In this article, we explore the implications of this growing rivalry between the two social networking giants.


Meta accused of infringing trade secrets and intellectual property rights


Twitter CEO Elon Musk reacted on Twitter by mocking Meta's new social network, Threads, comparing it to a parasite. But Musk didn't stop at mere irony and sent a demand letter, via Twitter's parent company X Corp, accusing Meta of infringing trade secrets and intellectual property rights. The letter claims that Meta has hired several former Twitter employees, fuelling tensions between the two companies.


Threads gains ground as Twitter faces challenges


Threads, launched by Meta, is already causing a stir in the social networking landscape. With over 30 million accounts created in 24 hours, Threads has disrupted Twitter and attracted the attention of notable personalities and brands. Meta CEO Mark Zuckerberg was enthusiastic about the platform's potential, while Elon Musk criticized Twitter's inability to innovate. The launch of Threads, combined with Twitter's recent setbacks, has put Meta in a strong position to attract Twitter users looking for alternatives.


The impact of Threads on Twitter's advertising revenues


One area where Threads poses a potential threat to Twitter is in advertising revenues. Since Elon Musk took control of the platform, Twitter has experienced a decline in advertising revenues. With Threads attracting celebrities and brands alike, the absence of ads on the platform raises concerns for Twitter. Linda Yaccarino, Twitter's new CEO, faces the challenge of solving this problem and preventing any further loss of revenue.



FAQs:


Q: What is Threads?

A: Threads is a new social network launched by Meta, the parent company of Facebook. It gained over 30 million accounts within 24 hours of its launch.


Q: Why is Elon Musk threatening legal action against Meta?

A: Elon Musk, the CEO of Twitter, has accused Meta of infringing trade secrets and intellectual property rights by allegedly hiring former Twitter employees.


Q: How is Threads impacting Twitter's advertising revenue?

A: Threads' popularity and absence of advertisements raise concerns for Twitter, which has experienced a decline in ad revenue since Elon Musk took control.


Conclusion


The rivalry between Meta's Threads and Twitter is intensifying, with legal threats and competition in the marketplace. As Threads grows in popularity, Twitter faces its own challenges in finding ways to retain users and advertisers. The social media landscape continues to evolve, and it remains to be seen how these developments will shape the future of these platforms.

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